Why is the press leaving off half the story concerning the Ovi Music Unlimited changes?
You may notice on here and on ZDNet that I try not to post too many rumors and news right away since so much of it today seems to come from fairly unreliable sources and I would rather wait and get the truth with some of my own personal perspective out there. This morning I woke up and started reading Twitter before I went for my run and saw Tweets all stating that Nokia was shutting down and killing Ovi Music Unlimited service. The problem with Twitter was that there was no context to this news or the rest of the message that stated they indeed stopped selling new subscriptions back on 31 December 2010 in order to make way for new services and that those with the service would still get full support.
I highly recommend you read the Nokia Conversations post for the full story that actually has me excited about the possibilities of these new services. The whole Ovi Music Unlimited service was never even applicable to the North American market so I don’t know why anyone in the North American market is even reporting on the news, except for the apparent need to find ways to slam Nokia whenever possible. Actually, when you do a Google search for the news I am very disappointed in the main stream media’s irresponsible reporting on products that are not even available in the US and very little, if any, mention that the reason is also tied to new upcoming services being rolled out.
As you can read in the story from Nokia, they stopped selling new subscriptions a couple of weeks ago and anyone who has a supported device or even someone who buys a device still out in stores will get uninterrupted access until their subscriptions finish, including the ability to keep their downloads forever as promised. This change is also not universal and Nokia will continue to offer 12-month subscriptions in China and India, while offering six-month subscriptions in Brazil, Turkey and South Africa.
Check out the video below to hear more about the changes.
For those of us in North America, remember that you can use your unlimited Zune Pass subscription, Mobbler, Soundtrckr, and soon Slacker Radio so there is really nothing to see here for those in North America while there is the possibility that something may come to us here from Nokia.